TORONTO, Ont. – July 9, 2015 – AcuityAds Holdings Inc. (TSXV:AT) (“AcuityAds” or “Company”), a leading provider of targeted digital media solutions, enabling advertisers to connect intelligently with their audiences across online display, video, social and mobile campaigns, today announced that it has received a follow-on order for over $340,000 CAD from a leading North American automotive dealer to run a two-month programmatic advertising campaign.
“This automotive dealer continues to see significant return on investment (ROI) running their programmatic advertising campaign through us, and they have decided to further commit to another campaign,” said Tal Hayek, CEO of AcuityAds. “As a company, the most important way for us to continue growing aggressively in the market is through showing exceptional results to our clients. Delivering ROI has been the key focus since the day we started AcuityAds, and we continue to stay committed to that vision. I am proud to report that because of the quality of our technology and customer service, we have been able to keep an extremely high client retention rate year over year.”
The automotive industry represents one of six core vertical areas of focus for AcuityAds that, combined with publisher direct relationships and third party data source integrations, enables AcuityAds to deliver greater granularity in audience targeting. In addition to Automotive, AcuityAds’ other core verticals are Financial Services, Healthcare, Retail, Politics, and Entertainment.